Category: Courses

This course is an executive primer on digital marketing for entrepreneurs. It prepares students with a foundational understanding of marketing in the digital age.

本学堂适合数码时代的创业者、营销者、以及对数码营销感兴趣的人士。数码科技瞬息万变，然万变不离其宗，掌握核心理论，就不必随着碎片化的知识或撇步捕风兜转。赖国芳教授融合多年企业及授课经验，由浅入深，带领你走入数码营销的门槛，奠定与时俱进的学习基础。

This course is an executive primer on digital marketing. It prepares participants with a foundational understanding of marketing in the digital age.

This course prepares students with a foundational understanding of marketing in the digital age. Offered by the School of Computing, National University of Singapore as IS3150.